Reduced first-load transfer and rendering work, while keeping Chinese, Japanese, and Spanish visitors in an explicit language context across the AI catalog.
What changed
01
Enabled safe gzip delivery for JavaScript, CSS, JSON, SVG, and React Server Component responses at the production edge.
02
Reduced homepage CSS by removing unused webfont families, cut font preloads from six to one, and moved disabled advertising logic out of the client bundle.
03
Converted the site shell to a server component with small interaction islands and stopped viewport-driven navigation prefetch from issuing sixteen competing requests on first load.
04
Added localized catalog gateway pages so language navigation no longer silently switches to English when a reviewed translation is not yet available.
05
Corrected page-level canonicals, localized document-language delivery, privacy titles, and duplicate brand suffixes before search publication.