Inputs
- A scored creative brief
- Rights-cleared references
- Output dimensions and channels
- Brand and prohibited-content rules
Control points
- Retain prompt and reference lineage
- Separate hard gates from taste
- Check identity and text
- No publishing before rights review
Human approval gate
A creative owner and rights-aware reviewer approve brief adherence, source use, brand fit, and the intended publishing context.
The workflow
Every step includes a check that can stop the process before risk moves downstream.
- 01
Translate the brief into gates
List required objects, composition, style, dimensions, prohibited elements, and channel constraints.
Gate: Every reviewer uses the same mandatory criteria. - 02
Clear reference inputs
Record ownership, consent, brand authorization, and allowed use for each supplied asset.
Gate: Unclear inputs are removed rather than assumed safe. - 03
Generate a matched option set
Use the fixed brief and retain prompts, references, settings, and rejected candidates.
Gate: Options remain attributable to their generation record. - 04
Score and inspect
Review hard-gate adherence, visual defects, identity, text, brand fit, and required editing.
Gate: Aesthetic preference cannot override a failed mandatory gate. - 05
Approve the handoff
Package selected assets with provenance, edits, intended use, reviewer, and correction route.
Gate: Production receives both files and the decision record.
Candidates to pilot
Inclusion means relevant product shape, not measured superiority.
Sources checked
Open the original pages before relying on a time-sensitive product decision.